Ross And Roll in Oklahoma City: Full-Service Digital Marketing for Local B2B and E-Commerce

Ross And Roll is a digital marketing agency in Oklahoma City that specializes in SEO, paid search, and content strategy for small to mid-sized businesses across retail, professional services, and e-commerce sectors. The firm operates on both retainer and project bases, scaling services to match client budget and growth stage rather than locking clients into fixed tiers.

What Ross And Roll actually does

The agency handles search engine optimization (organic ranking improvements), Google Ads and Bing management, social media advertising, and content creation tied to measurable conversion goals. Unlike generalist agencies that treat all clients the same way, Ross And Roll audits each prospect's current digital footprint and competitor landscape before quoting work, meaning the scope of a retainer varies by situation. This approach attracts clients who have already tried other agencies and want a reset, as well as Oklahoma City businesses launching their first paid campaigns.

The firm does not handle branding, logo design, or brand strategy as core services; it refers those projects to partner designers rather than padding invoices with adjacent work.

Services and pricing

Monthly retainers for ongoing SEO and paid media management typically start at $1,500 and range to $5,000 depending on campaign complexity, keyword volume, and ad spend. Clients managing their own ad budgets pay closer to the floor; those outsourcing all strategy and spend decisions land higher. A one-time SEO audit and competitor analysis costs $800 to $1,200. Project work like content creation (blog posts optimized for search, landing page copy) runs $200 to $400 per piece depending on research depth and word count.

Retainer clients receive monthly reporting that ties ad spend and organic traffic to conversions tracked on their website. The agency requires clients to set up Google Analytics 4 and conversion tracking before work begins; setup itself is not included in the retainer price and typically costs $400 to $600 if the client needs help.

Pricing is not published on the website; prospects must request a consultation to receive a quote. This is standard across mid-market agencies and reflects the fact that a law firm's SEO campaign differs vastly in scope from a plumbing contractor's.

How Ross And Roll compares to other Oklahoma City marketing options

Larger firms like those affiliated with regional advertising holding companies often require six-month minimums and higher monthly commitments ($3,000 to $10,000), suit enterprise clients or major brand launches, and embed themselves more deeply into overall marketing strategy. They are overkill for a local contractor or specialty retailer testing the market.

Freelance SEO specialists and sole-proprietor consultants cost less (often $500 to $1,500 monthly) but typically handle one discipline well and hand off paid media or content to subcontractors. They work well for clients needing depth in one area but less well for those who want a single point of contact for a coordinated campaign.

Ross And Roll sits between these poles: small enough to give real attention to mid-market clients, structured enough to manage multiple disciplines in-house without farming work out. Choose Ross And Roll if you want integrated SEO and paid media under one roof with a set point person; choose a larger firm if you are allocating $20,000+ monthly and need creative services bundled in; choose a freelancer if you need only SEO or only Google Ads and want to minimize cost.

Who it suits and who it does not

The agency works best with Oklahoma City–based or regional companies selling B2B services (accounting, HVAC, dental practices) or e-commerce products where a $300 Google Ads sale justifies the ad spend. It suits businesses with website traffic but low conversion rates, since the agency's strength is turning existing visitors into customers rather than building brand awareness from zero.

It does not suit early-stage startups without a working website or those who cannot track conversions (nonprofits relying on donations, for example, may find the conversion-focused reporting less useful). It also does not suit clients who want creative direction, brand storytelling, or social media content production divorced from sales outcomes; those belong with a creative agency.

What the first visit involves

Initial consultation is a call or in-person meeting at the client's request. The agency asks about current web traffic, past marketing spend, competitor websites the client wants to outrank, and what "success" looks like in the first three to six months (new leads, online sales, phone calls). If the client does not know these numbers, the consultant walks them through how to check. From there, Ross And Roll quotes a retainer or project and typically starts within one to two weeks of signing.

The first month is often heaviest on setup: enabling conversion tracking, auditing the website for common SEO issues, and launching an initial paid campaign with a modest budget to test messaging. Clients should expect weekly check-ins in month one and monthly meetings thereafter.

Hours, parking, and logistics

The agency operates by appointment rather than walk-in. Office location and phone number are available on its website; email inquiry is the fastest way to request a consultation. Confirmation note: hours and contact details occasionally change; verify on the agency website before calling.

Ross And Roll earns its spot in Oklahoma City's marketing landscape because it forces clients to define what they actually want to measure, refuses to run campaigns without proper tracking, and does not upsell services that do not ladder into the stated goal.