PGA TOUR Superstore on Northwest Expressway caters to golfers across skill levels, but the store's layout and inventory make sense only if you understand what separates it from dedicated pro shops and online retailers. This guide covers what stock is actually on hand, which departments justify a trip, and when you're better off ordering elsewhere.
The Oklahoma City location spans roughly 16,000 square feet across two floors. The ground level holds clubs, balls, bags, and apparel; the upper mezzanine houses the fitting bays and demo equipment. Unlike smaller golf shops in the Edmond or south OKC area, this store stocks depth in major brands: Callaway, TaylorMade, Titleist, Ping, and Cobra take up significant wall space. You can walk out with a full set of clubs the same day if sizing and specs align.
Apparel inventory skews toward performance wear from FootJoy, Polo Golf, and adidas rather than casual golf fashion. If you need rain gear, base layers, or technical pants before heading to courses like Jimmie Austin OU Golf Club or Lincoln Park Golf Club, the selection is broad enough that browsing is worthwhile. Shoe stock includes street styles and spiked shoes; during winter months, the range contracts slightly.
Consumables—balls, tees, divot tools, towels, and grip supplies—are consistently in stock. Prices on these items rarely undercut online retailers by much, so buying them here makes sense mainly if you're already at the store for a club fitting or major purchase.
The fitting bays upstairs are the strongest reason to make a dedicated trip. PGA TOUR Superstore uses launch monitors (typically Trackman or GCQuad, depending on the bay) to measure ball speed, launch angle, spin rate, and carry distance. A standard fitting session lasts 45 minutes to an hour and costs $125 for clubs, $75 for a driver alone. You get a printed report with your swing data and recommendations.
Staff here tend to be PGA professionals or assistants with formal credentials, which matters if you're comparing to mall sporting goods stores or big-box retailers. They ask about your handicap, typical courses, and course management goals before defaulting to whatever costs most. That said, fitting appointments often run 10 to 15 minutes behind schedule during weekend mornings (Fridays through Sundays, roughly 9 a.m. to noon), so plan accordingly.
The fitting program does not include custom shaft work on-site; clubs requiring custom builds are ordered and typically arrive within 2 to 3 weeks. If you need clubs fitted, modified, and playable within a week, a smaller shop like those clustered near the OU campus in Norman may turn work faster, though confirmation depends on their current order queue.
Against local pro shops: Oklahoma City courses maintain pro shops at their clubhouses. Lincoln Park, Jimmie Austin, and Edmond courses like Oak Tree National all have in-house fitting and repair services. Pro shops typically order the same brands but carry less inventory and charge $50 to $100 more per club in markup. The advantage is convenience if you already play there regularly. The disadvantage is limited selection and staff who may not spend as much time on non-members.
Against online retailers: Amazon, Golf.com, and brand websites often undercut Superstore prices by $30 to $80 on clubs and $10 to $20 on apparel. Superstore does not match or beat online pricing; the value is in the fitting data and same-day availability. If you already know your specs (shaft flex, loft, grip size), ordering online saves money. If you're unsure or switching club types for the first time, the fitting fee pays for itself in avoiding a bad purchase.
Against Dick's Sporting Goods in the metro: Dick's carries golf sections at several Oklahoma City locations, including stores near Midtown and in northwest OKC. Dick's stock is thinner (fewer shaft options, fewer sizes on display), but prices on major brands are sometimes lower due to Dick's corporate discounts and rewards program. Dick's does not offer professional fitting bays. If you need a club today and know your size, Dick's can be faster; if you need guidance, Superstore is the only choice.
Bring your own clubs if possible. The fitting process is faster and more accurate if you arrive with your current set so staff can compare before and after specs. If you're new to the game, showing up without clubs still works, but allow extra time.
Weekday mornings offer the shortest waits. Monday through Thursday, before 5 p.m., the store is rarely crowded. Weekend mornings (especially Saturday 9 a.m. to noon) see steady traffic and potential appointment delays. If flexibility matters, visit mid-week.
Apparel sizing runs true to most brands. FootJoy and adidas fit consistently, but Callaway shirts run small. Staff can point you to fitting rooms upstairs; try items on rather than relying on size charts.
Ask about demo club policies before spending. Superstore sometimes allows you to take certain demo clubs to the range or play nine holes before committing to a purchase. The policy changes seasonally and by brand, so confirm at the register.
Warranty and return details matter. Most clubs carry a manufacturer's warranty (typically one to two years against defects), but Superstore's return policy is 30 days for clubs purchased in-store, 60 days for fitting-ordered equipment. Keep your receipt and invoice; restocking fees apply to special orders that are canceled after fitting.
The Oklahoma City location serves golfers who want expert guidance and same-day inventory, not bargain hunters or players who already know exactly what they need. If you're within 20 minutes of the Northwest Expressway store and unsure about your next club purchase, a fitting appointment is worth the $75 to $125 cost. If you're committed to a specific model and know your specs, you'll save money ordering online.
