Hong Kong Market in Oklahoma City: Asian Grocery and Prepared Foods

Hong Kong Market is an independent Asian grocery specializing in Chinese, Vietnamese, and Southeast Asian ingredients, plus a prepared-foods counter serving lunch and early dinner. Located in the NW 23rd corridor, it functions as a supply stop for home cooks working with recipes beyond standard American supermarket inventory, and also as a casual eating option for weekday lunch or takeout.

What Hong Kong Market actually is

The business occupies roughly 3,500 square feet and stocks both ambient and refrigerated goods across produce, dry goods, frozen items, and a small butcher section. The prepared-foods counter occupies the back third of the store and serves phở, bún chả, bánh mì, and rotating daily specials. Unlike larger Asian markets in the region, Hong Kong Market does not carry a full restaurant seating area; it is configured for grab-and-go or short counter service. The store operates independently, without corporate backing or additional locations.

Stock and pricing: groceries versus prepared food

Staples like jasmine rice (5-pound bags), fish sauce, soy sauce, and fresh ginger typically cost 20 to 40 percent less than identical items at Whole Foods or standard Sprouts Farmers Market locations. A 5-pound bag of jasmine rice runs roughly $8 to $10, compared to $12 to $15 at conventional grocers. Fresh rambutan, dragon fruit, and bok choy appear seasonally and priced below what other retailers charge for imported Asian produce.

Prepared phở bowls start at $8 and reach $11 for beef varieties; bánh mì sandwiches are $6 to $8. These prices undercut dedicated phở restaurants in the area by $2 to $4 per bowl. The prepared-foods menu rotates; bánh mì fillings and daily soups vary. Call ahead or arrive between 11 a.m. and 1 p.m. to see the current selection, as items sell through.

How it compares to other Oklahoma City Asian groceries

Tan Thanh Market, also on NW 23rd, is larger, carries more Vietnamese-specific frozen items, and has a more established prepared-foods counter with seating. If you need volume on frozen herbs, shrimp paste, or specialty frozen vegetables, or if you want to eat in, Tan Thanh may be the better stop. Hong Kong Market's advantage is tighter produce selection and a narrower focus that makes navigation faster for casual cooks looking for one or two items. Whole Foods carries some Asian produce and specialty sauces, but at substantially higher prices and with less rotation. Standard grocers like Albertsons stock basic soy sauce and ginger but not fresh turmeric, tamarind paste, or regional fish sauces.

Who it suits and who it does not suit

Hong Kong Market works best for home cooks preparing Vietnamese, Chinese, or general Southeast Asian dishes who want ingredient authenticity and value. It also suits lunch diners seeking affordable prepared phở or bánh mì. It does not function as a one-stop market for full grocery shopping; produce variety is high for Asian staples but low for conventional American vegetables, and dairy, meat, and prepared Western foods are minimal. Expect to visit a second store if you are building a mixed weekly shopping list.

What a first visit involves

Parking is available directly in front and to the side of the storefront; the lot is small but typically has open spaces. Enter through the front door. Produce occupies the left side; dry goods, frozen items, and refrigerated items line the walls and center aisles. The prepared-foods counter is at the back. No self-checkout or card-only lanes; standard checkout registers are at the front. Staff speak English and Vietnamese; ordering from the prepared-foods counter is straightforward and requires no advance planning unless you arrive after 2 p.m., when selection thins. Typical visit is 10 to 20 minutes for ingredient shopping or 5 to 10 minutes for a takeout meal.

Hours and location details

Hong Kong Market operates 10 a.m. to 7 p.m. Monday through Saturday, and 11 a.m. to 6 p.m. on Sunday. The prepared-foods counter closes or runs low on items by mid-afternoon. The store is located on NW 23rd Street; confirm the exact address by phone or online map, as business hours or location can shift. Payment methods include cash and cards.

Hong Kong Market fills a cost and authenticity gap for OKC cooks who cannot find Vietnamese fish sauce or fresh turmeric at mainstream grocers and want to avoid premium pricing. It also offers a faster lunch alternative to sit-down phở restaurants for those eating quickly.