MAC operates a counter inside Dillards at Penn Square Mall, offering full-size MAC cosmetics alongside in-store makeup application and consultation services in a format that blends high-end beauty retail with department store convenience.
This is a branded MAC cosmetics counter embedded within Dillards, not a standalone MAC store. The counter carries the full range of MAC face, lip, and eye products alongside the brand's brushes, primers, and setting sprays. Unlike independent beauty retailers, you access MAC through the Dillards entrance and within the store's cosmetics floor, making it practical for shoppers already at Penn Square. The counter operates during Dillards hours and staffs MAC-trained associates who perform makeup applications and color consultations.
MAC offers three service tiers: color consultation (complimentary), makeup application for an event or occasion (typically $60 to $75 depending on complexity), and custom shade matching (no charge with purchase). Products range from $18 for lipstick or eyeshadow to $32 for foundations and concealers; brushes run $20 to $45. Application appointments are available but walk-ins are accepted when associates are available. The counter does not offer airbrush makeup or theatrical makeup services; those services are available elsewhere in Oklahoma City if needed.
MAC at Dillards occupies middle ground between Ulta Beauty locations (which carry MAC plus 20+ other brands in a dedicated beauty store format) and independent counters at other department stores. Ulta's multiple Oklahoma City locations offer wider brand selection and longer hours, making it the choice for one-stop shopping across price points; the nearest Ulta to Penn Square is at Quail Springs Mall. The Dillards MAC counter suits customers already shopping the mall or those who prefer a quieter, less crowded environment than Ulta's high-traffic stores. Sephora, which operates at Penn Square inside JCPenney, carries competitive brands like Urban Decay and Charlotte Tilbury but does not stock MAC; Sephora's return policy is notably more generous than MAC's 30-day window.
This counter serves makeup enthusiasts committed to the MAC brand, professionals building a kit for makeup artistry, and shoppers seeking a calm application experience without the intensity of a dedicated beauty superstore. It works well for people already at Penn Square handling other shopping. It does not suit customers seeking a full range of brands or those wanting to compare color options across multiple lines simultaneously. If you need a specific MAC shade and prefer to browse without pressure, call ahead to confirm stock; the counter's inventory is smaller than a standalone MAC location.
Walk into Dillards from the mall entrance and head to the cosmetics floor, typically on the main level. Locate the MAC counter among other beauty brand counters. If you want application, arrive with a clear sense of the look you want (a photo helps) or be prepared to discuss your occasion. Associates will typically start with a brief skin assessment before application. If you're shopping for products only, testers are available at the counter. Checkout occurs at the MAC counter itself, not at a Dillards register. Payment includes Dillards card options and standard cards; Dillards rewards apply if you use the store card.
The MAC counter operates during Dillards hours, which are typically 10 a.m. to 9 p.m. Monday through Saturday and 12 p.m. to 6 p.m. Sunday; confirm current hours with Dillards directly, as holiday and seasonal changes occur. Penn Square Mall offers free parking in the adjacent lot. The counter is fully accessible; Dillards provides seating nearby. Traffic to the cosmetics floor is heaviest on weekends and evenings.
MAC at Dillards Penn Square fills a specific niche for Oklahoma City shoppers who want MAC's color science and application expertise without traveling to a standalone store, and it remains a reliable counter for the brand's committed users in the metro area.
