Maurices is a women's clothing chain with locations across Oklahoma City that sells casual wear, workwear, and basics in sizes 0 through 24, positioned as an affordable alternative to department stores for everyday apparel rather than trend-driven fashion.
Maurices focuses on accessible everyday clothing: jeans, tops, cardigans, dresses, and basics priced to move inventory quickly. The brand skews toward women aged 25 to 50 who need reliable wardrobe staples without visiting a mall anchor or navigating a department store. Sizing extends to 24, which distinguishes it from competitors like Target or Old Navy that carry a narrower range in-store. The aesthetic is conservative and practical—no fast-trend micro-cycles or statement pieces. Maurices operates as part of Maurices Inc., a publicly traded company, so stock and seasonal inventory follow standard retail cycles rather than independent curating.
Most tops and basics fall between $20 and $50; jeans and pants run $40 to $70. Maurices runs frequent percentage-off promotions, often 20 to 40 percent off select items or entire categories, which significantly affects real cost. The size range from 0 to 24 means extended sizes are not special-order or marked up; they sit on the same racks and racks as smaller sizes, eliminating the isolation sometimes felt in dedicated plus-size retailers. Style options lean toward classic cuts—straight-leg and bootcut jeans, crew-neck sweaters, button-front blouses—rather than contemporary silhouettes. Patterns include solid colors, stripes, plaids, and occasionally floral prints. Nothing is designed to photograph well on social media; everything is designed to last a season and pair with other pieces already in a closet.
Target and Walmart both undercut Maurices on price for basics and extend size ranges, but require navigating full-scale discount stores to reach the clothing section. Old Navy offers similar price points and silhouettes but does not stock extended sizes as consistently in-store. Department stores like Dillard's (with multiple Oklahoma City locations) carry broader style ranges and higher-price items but occupy large footprints and require more time to shop. Maurices' advantage is focused inventory: you walk in knowing the store exists to sell you jeans and everyday tops at a given price, not to cross-sell home goods or cosmetics. For extended sizes specifically, Maurices stocks 22 and 24 in most categories without making customers hunt a back corner or special-order online. This matters for shoppers who cannot reliably find their size at mainstream retailers.
Maurices fits women building a basic wardrobe, refreshing work clothing, or replacing worn jeans without spending time at a mall. Parents buying casual clothes for themselves while picking up household items benefit from the focused shopping mission. Extended-size shoppers who want in-person fit and return options rather than online-only ordering will find value. It does not suit shoppers seeking current runway trends, luxury materials, or statement pieces. It also does not suit bargain hunters: prices are moderate, not discounted relative to Target or Walmart, and while frequent sales exist, they are predictable retail mechanics rather than true clearance deals.
Maurices stores are single-room retail spaces under 5,000 square feet. Jeans and pants occupy one wall; tops and sweaters fill another; dresses and accessories (belts, scarves, hats) fill the remainder. No fitting room queues are typical during weekday afternoons. Signs at the entrance usually display current promotions. Returns require a receipt or credit card match within 30 to 60 days; check the receipt for the specific window, as it varies by state.
Maurices operates in multiple Oklahoma City locations, including Bricktown and suburban shopping centers. Standard retail hours are typically 10 a.m. to 9 p.m. weekdays and Saturdays, with reduced Sunday hours; confirm specific location hours before visiting, as shopping center tenants sometimes adjust seasonally. Parking is free at all locations. No appointment is needed. Online ordering with in-store pickup is available through the Maurices website if you prefer to avoid browsing.
Maurices serves a straightforward retail role in Oklahoma City: it is a reliable source for extended-size basics and everyday clothing at moderate prices, not a destination for style discovery or investment pieces.
