Toby Keith's I Love This Bar & Grill in Oklahoma City: Burgers and Live Country in Bricktown

Toby Keith's I Love This Bar & Grill is a full-service restaurant and live music venue in Bricktown that builds its burger menu around beef patties paired with country-casual sides and a honky-tonk atmosphere tied to the country musician and Oklahoma native who owns it. The space combines casual dining with a stage, making it as much a destination for live entertainment as for food.

What the burgers actually are

The signature burger is a half-pound beef patty on a toasted bun, available with standard toppings (lettuce, tomato, onion, pickle, cheese) or as part of signature builds. The patties are flat-griddle cooked rather than charred over flame, resulting in a crust-heavy exterior and a denser, meatier interior than smash-style burgers. Customization is straightforward: add bacon, fried egg, sautéed mushrooms, or jalapeños without menu restriction. The kitchen handles special requests, making it accessible to diners with specific preferences.

Menu, pricing, and sides

Burgers range from $12 to $16 depending on toppings and signature builds; the basic half-pound burger with one topping sits around $13. Sides include hand-cut fries, onion rings, and coleslaw, each $3 to $4. Combo meals bundle a burger, side, and soft drink for roughly $18 to $22. The full menu also includes chicken sandwiches, salads, and entrees like ribs and steaks, so non-burger diners have alternatives. Prices reflect the Bricktown dining market and the venue's dual function as a concert space; food costs more than a standalone burger counter but less than a full steakhouse dinner.

How it compares to other Oklahoma City burger options

Toby Keith's positions itself between casual chains and upscale burger restaurants. Compared to The Red Cup, an older casual diner on NW 23rd Street, Toby Keith's offers a more polished space and live music but follows a similar tradition of straightforward half-pound patties and griddle cooking. Against Cattlemen's Steakhouse in Anadarko (a day trip for most OKC residents), Toby Keith's provides faster service and lower prices while staying within the Oklahoma beef tradition. Unlike Loaded Bowl, which specializes in customizable bowls and has a health-conscious angle, Toby Keith's makes no apology for meat-and-potatoes simplicity. Choose Toby Keith's if you want a burger tied to a specific venue experience and live country music; choose The Red Cup if you're chasing pure burger craft and speed.

Who this suits and who it does not

This venue works well for tourists visiting Bricktown, couples or groups seeking dinner and entertainment in one stop, and Oklahoma natives with interest in country music culture. It suits casual diners who don't mind moderate prices for atmosphere and entertainment. It does not suit burger purists looking for innovative patty techniques or rare beef sourcing, nor does it suit diners seeking a quiet meal; the live music and bar atmosphere are central to the space, not peripheral. Groups larger than six should call ahead to confirm seating and stage sightlines.

What the first visit involves

Arrive at the Bricktown location between 5 p.m. and 10 p.m. for typical service. A host seats you in the dining room or bar area; views of the stage vary by table assignment. Order from a printed menu or ask about daily specials. Food arrives in 15 to 20 minutes during standard service. Live music typically begins around 8 p.m. and runs through closing, volume and intensity increasing as the evening progresses. Expect the space to shift from a dinner crowd to a drinking crowd after 9 p.m. If you want to eat in relative quiet, arrive early; if you're there primarily for music, expect burger orders to feel secondary.

Hours, parking, and logistics

Toby Keith's operates daily from 11 a.m. to 11 p.m. most days, with extended hours (often until midnight or later) on Friday and Saturday. Live music runs nightly but confirmation of exact start times is best verified by phone or website, as scheduling shifts seasonally. Bricktown parking is available in public lots nearby; dedicated on-site parking is limited, so street or lot parking is typical. The venue is accessible via the Bricktown canal district and walkable from other dining and retail options in the neighborhood. Reservations are recommended for groups of six or more, especially on weekends.

Toby Keith's fills a specific niche in Oklahoma City: it's where the burger menu serves the venue rather than vice versa, and that trade-off matters only if you choose to make it. For diners prioritizing convenience, atmosphere, and the particular appeal of a celebrity-owned, music-forward restaurant, it delivers all three reliably.