Smart Signs is a locally owned printing and signage company that designs and manufactures custom signs, vehicle wraps, banners, and promotional materials for Oklahoma City businesses, nonprofits, and contractors. Operating since the early 2000s, it occupies a production facility in the city's midtown area and handles projects ranging from small indoor decals to large-format exterior installations.
Smart Signs combines design consultation, large-format printing, and physical installation under one roof. The company works primarily with business owners, property managers, and marketing departments who need signage that extends beyond what quick-print shops or generic online vendors provide. Unlike national sign retailers that ship pre-made products, Smart Signs produces custom work on-site, which means faster turnaround on revisions and the ability to adjust specifications for local building codes or site-specific conditions. The company also installs what it produces, removing the coordination burden of hiring separate contractors.
Smart Signs' core offerings break into tiers. Vehicle wraps, which cover partial or full fleet surfaces, typically range from $2,500 to $5,500 depending on vehicle size and wrap coverage; a full wrap on a standard van falls in the $3,500 to $4,200 range. Dimensional and channel letters for storefront signage start around $150 per letter for smaller sizes (under 12 inches) and can exceed $1,000 per letter for large exterior installations. Banners, window decals, and vinyl lettering are priced by square footage, with most projects falling between $400 and $2,000. Custom A-frame signs and sandwich boards typically cost $300 to $800. Installation fees vary by project complexity and site access; most local jobs add $200 to $800 to the material cost. The company quotes each project individually, and prices reflect material quality and local labor rates rather than templated pricing.
Oklahoma City has several sign vendors, but they operate at different scales. Signworld, a regional chain with a location near Penn Square, offers faster turnaround on simpler jobs and carries pre-made sign frames, making it a practical choice for standardized needs like directional signs or A-frames. However, Signworld outsources installation and does not handle vehicle wraps or high-end dimensional work in-house. Alternatively, larger national franchise sign companies like Fastsigns maintain an Oklahoma City location and can handle full-service jobs but often charge higher labor markups and require longer lead times for custom design work. Smart Signs sits between these options: faster than national franchises for custom projects because design and production happen locally, but more expensive than quick-print alternatives for simple tasks. Choose Smart Signs if your project involves custom design, vehicle graphics, or dimensional signage requiring on-site installation and local expertise. Choose a quick-print or chain alternative if you need a standard template sign within two days and budget is the primary driver.
Smart Signs works well for restaurants opening a new location and needing menu boards plus exterior signage, contractors who wrap multiple vehicles and want consistent branding, and nonprofits installing directional or wayfinding systems across multiple sites. It also serves property managers handling tenant signage updates. The company is less suited for one-time, small jobs (a single vinyl decal under 2 square feet) where design consultation and installation add disproportionate cost, or for projects on extremely tight timelines under five business days, since custom work requires design review and production time.
Most projects start with a phone call or email describing the sign type, location, and intended use. Smart Signs will schedule a site visit or request photos to assess conditions like wall material, weather exposure, and visibility angles. The designer then creates a digital mockup, which the client approves with revisions before production begins. For vehicle wraps, the company photographs the vehicle to ensure the design wraps correctly around edges and windows. Timeline from initial consultation to installation typically ranges from two to four weeks for complex projects, or one to two weeks for simpler work like banners or window lettering.
Smart Signs operates Monday through Friday, 8 a.m. to 5 p.m., and by appointment on Saturday for client consultations or installations. The midtown location includes on-site parking. Installation crews can typically reach most Oklahoma City addresses within the metro area; jobs outside the city limits may incur mileage charges beyond the quoted installation fee. Verify current hours and lead times by calling or checking the company's website, as seasonal demand affects production schedules.
Smart Signs fills a practical gap for Oklahoma City businesses that need more than a template sign but want local control and on-site expertise without the cost and coordination overhead of national franchises.
