Push Pedal Pull is a specialized sporting goods store focused on bicycles, running shoes, and related gear, located to serve cyclists and distance runners in Oklahoma City with inventory depth and fitting expertise that general sports retailers do not stock.
Push Pedal Pull operates as a brick-and-mortar specialty retailer, not a big-box outlet. The store carries road bikes, mountain bikes, gravel bikes, running shoes fitted to gait analysis, and the supporting accessories: helmets, pedals, chains, shifters, running socks, hydration packs. The product selection narrows to two sports by design, which allows staff to stock multiple tiers of each category rather than shallow coverage across twenty. The store maintains a service bay for tune-ups, wheel building, and drivetrain work.
Bicycles range from entry-level hardtails and road frames starting around $500 to carbon road and mountain bikes exceeding $3,000. Running shoes typically fall between $120 and $180 per pair, with options for neutral, stability, and motion-control categories. Replacement parts (chains, brake pads, cables, shifters) range from $15 to $200 depending on component quality and drivetrain speed.
Service pricing varies by complexity. A basic tune-up (derailleur adjustment, brake alignment, cable tension) costs between $40 and $60. Wheel building starts at $80 and rises with rim and hub specifications. Running shoe fitting is included with purchase and does not carry a separate charge; the fitting process involves treadmill gait video analysis or in-store video assessment to match foot strike pattern to shoe construction.
A flat tire repair or brake cable replacement typically runs $20 to $35; a full drivetrain cleaning and relubrication, $50 to $80. Prices are fixed and do not vary by season.
Curbside bike shops and department store sporting goods sections stock bikes but rarely offer gait analysis fitting for running shoes or advanced wheel-building services. REI, located in the Bricktown area, carries a broader category range (camping, outdoor apparel, water sports) and operates on a membership model ($30 annual fee, 10% member dividend on most purchases). Push Pedal Pull does not require membership and focuses depth where REI spreads breadth.
Local general fitness retailers like Dick's Sporting Goods stock running shoes without gait analysis and carry bikes but do not maintain an in-house service bay. For cyclists seeking a pre-built complete bike and a one-time fitting, Dick's is faster and may be cheaper up front. For runners wanting diagnostic fitting or cyclists planning regular maintenance, Push Pedal Pull's specialization translates to better service matching the rider or runner's actual biomechanics.
Push Pedal Pull serves competitive cyclists logging weekly mileage, trail runners training for half-marathons and marathons, gravel bikers, and casual riders who value long-term durability and shop support over lowest price. The fitting process and service depth assume the customer intends to use the bike or shoes regularly enough to justify investment in proper setup.
It does not suit bargain hunters seeking rock-bottom pricing or casual recreational cyclists looking for a single beach cruiser. Online retailers often undercut retail pricing on commodity components; customers comfortable with mail-order and self-service assembly will find better prices elsewhere.
Walk-in customers can browse bikes and shoes without appointment. Running shoe fitting requires 15 to 20 minutes and ideally should be scheduled in advance, though staff accommodates same-day fittings if the store is not busy. Expect to be asked about current shoes, injury history, mileage per week, and terrain (road, trail, track). The fitting includes video review of your gait on a treadmill or during a short run outside the store, followed by a side-by-side comparison of how different shoes perform for your foot strike.
For bicycle purchases, staff will discuss riding discipline, budget, and fit. Many customers spend 30 to 45 minutes selecting a frame and have it set up in-house (saddle height, stem length, brake and shifter positioning) before leaving. First-time service customers should bring the bike or pair of shoes requiring work; turnaround on most repairs is same-day to next-day.
Push Pedal Pull operates Tuesday through Saturday, 10 a.m. to 6 p.m., and Sunday 12 p.m. to 5 p.m.; closed Monday. Street parking is available on the surrounding block; the store does not maintain a dedicated lot. The location sits in a mixed commercial neighborhood accessible by car and bike. Hours and holiday closures should be confirmed by phone or the store website, as seasonal adjustments occur occasionally.
Push Pedal Pull's dual focus and diagnostic fitting approach distinguish it in a market where most retailers treat bikes and running shoes as commodity stock. For Oklahoma City cyclists and runners who value long-term fit and shop support, the trade-off between specialty pricing and general-retail discounting is a deliberate choice, not an oversight.
