Salon 724 in Oklahoma City: Color Specialist Focus in Midtown
Salon 724 is a full-service salon in Oklahoma City's Midtown neighborhood that emphasizes color work, from single-process and balayage to corrective color and toning, with a team of stylists trained at different experience levels and price points.
Services and pricing
Salon 724 offers haircuts, styling, and color services. Single-process color (root touch-ups or all-over solid color) runs $55 to $75 depending on hair length and complexity. Balayage and hand-painted highlights start at $100 and extend to $200 or more for full heads with lengthy hair. Root smudge and shadow-root techniques fall in the $80 to $120 range. Corrective color work, which addresses previous color damage or unwanted tones, is priced by consultation and typically runs higher. Cuts alone are $35 to $50. Blow-dry styling is available as an add-on at $25 to $35. Prices reflect that senior stylists command the upper end of these ranges, while newer stylists with the salon offer discounts of 10 to 20 percent on the same services as they build clientele. Confirm current pricing by phone, as salon rates adjust seasonally.
Comparison to other Oklahoma City salons
Salon 724's color emphasis and tiered pricing structure differ from full-service competitors in Midtown and nearby neighborhoods. Salon Republic, also in Midtown, operates as a walk-in-friendly neighborhood salon with faster appointment turnover and lower per-service pricing (cuts around $25 to $30), but with less specialization in corrective or advanced color work. The Woodhouse Day Spa on Quail Springs in north Oklahoma City bundles color services with massage and facials; it suits clients seeking a longer spa day but costs more per hour. Salon 724 sits between those options: more affordable than a day spa, more focused on color expertise than a high-turnover neighborhood salon, and structured for clients who want a dedicated colorist rather than rotating stylists.
Who it suits and who it does not
Salon 724 works best for clients seeking color expertise, particularly those fixing previous color mistakes or pursuing trendy techniques like balayage or shadow roots. The range of stylist experience levels makes it accessible to budget-conscious clients willing to book a newer stylist while also serving clients comfortable investing in senior stylists. Clients who prioritize speed and walk-in availability may find appointment-only booking and the focus on color work (which takes longer than a wash-and-cut) less convenient. Those seeking a men's-focused barbershop experience or a spa package combining multiple services are better served elsewhere.
What the first visit involves
Call ahead to book a consultation or appointment; walk-ins are not the salon's typical flow. Arrive 10 to 15 minutes early to complete any paperwork. For color services, the stylist will assess your hair's current condition, porosity, and history (especially important for corrective work) and discuss the desired outcome. If you are new to the salon, allow the stylist time for a strand test if you have never used their color line or if corrective work is involved. The full appointment, from consultation through color application and cut, typically runs 2 to 3 hours depending on hair length and complexity. Bring photos of your desired result if you have them.
Hours, parking, and location
Salon 724 is located in Midtown Oklahoma City. Hours are typically Tuesday through Friday 10 a.m. to 6 p.m. and Saturday 10 a.m. to 4 p.m., closed Sunday and Monday; verify hours before your first visit, as salons occasionally adjust for holidays or staff schedules. Street parking is available on the block and in nearby Midtown lots. The salon does not require a large parking lot, which reflects its Midtown footprint.
Salon 724 fills a specific niche in Oklahoma City's salon landscape: a color-forward, experience-tiered business in a walkable neighborhood, positioned between budget walk-in salons and full-service day spas. That focus, combined with straightforward pricing across stylist levels, makes it a reliable choice for residents prioritizing color work over convenience.
